It’s about your customer’s hopes, aspirations, barriers, and dreams. It’s about what they want to become, how they want to be perceived – then
creating content to support that feeling
If they think you have shared ambitions or challenges, it starts to build
trust, and a feeling of “been there, done that” connection. That trust
comes because we are hardwired to recognize ideas that reinforce what
we already believe, and reject what we don’t.
With this central belief, a decade ago, I decided to make videos that humanize brands and capture the very essence of who we truly are as
people.
Unlike traditional ads, MotionVillee focuses less on hard-core selling, and
more on making brands matter through sentiment-driven content and
storytelling.
I promise you a team of marketers, writers, animators, designers, editors,
directors and producers, but above all else, your video partners. Over the
years, we’ve worked with businesses of every size – from plucky start-ups
to the Fortune 500.
And every time, our approach is the same: Strategy-first… and we dive right in.
Learning all the ins and outs of your business, your goal is what propels us.
We believe in asking all the important questions, plus some weird ones
that get the ideas flowing. And usually a fun question or two for good
measure. With every bit of insight accounted for, we get to work on what
we do best – crafting creative video concepts that solve your business
problems and look pretty good doing it.
And of course, you’ll be there with us every step of the way. After all, we
shouldn’t be the only ones having a good time doing this.