Our client is a spoken-English learning app for India. Its AI tutor gives daily lessons in the learner’s own language. It helps learners improve pronunciation and build confidence.
Our client needed regional ads made faster, without raising costs or production time.
Motionvillee built a complete video system. It produced more than 150 reels in Hindi, Tamil, Telugu, Kannada, and Marathi. The team delivered 10 ready videos every day.
Tamil, Telugu, Kannada, and Marathi audiences often saw Hindi ads. The product fit their needs. But the ads did not feel local to them.
Making 10 videos took two to three weeks. The team could not test different messages, openings, styles, or video lengths often enough.
Presenters were not always free. Studio work took coordination. Delivery was inconsistent. Costs per video were high. This made it hard to keep up with the speed paid ads needed.
Each language got its own audience research. Tamil scripts focused on career goals. Hindi scripts focused on social confidence. Scripts were adapted for culture, not just translated.
Scripts for all five languages were written at the same time. Each script was matched with an AI avatar based on age, gender, and region. Native speakers checked every script. The team checked lip sync in every frame.
Each script became four to six videos. Each version used a different opening, length, subtitle, or avatar. Every file was labeled by language, format, length, and version. This made it faster to upload and report on.
Motionvillee made more than 150 AI reels in four formats. The system mixed short attention-grabbing videos with product education, trust-building videos, and deeper app demos.
Built for Meta ads, Instagram Reels, YouTube pre-roll, Google App Campaigns, regional OTT platforms, and ads in each local language.
