How explainer videos are becoming more than just a way of explaining things?
How Explainer Videos Are Becoming More Than Just a Way of Explaining Things? Not Just Randoms….Set the Right Kind of Connections with Your Targeted Audience Explainer videos for marketing have evolved beyond simple product explanations, they’re now powerful tools that act like magic. This magic holds power to grab the audience’s attention in a fraction […]
The Psychology Behind Animated Advertising Videos
Unless you’ve been living under a rock, you’ve definitely seen an animated advertising video or two. But if you’re not sure what kind of video we mean, you can always watch some animated videos we made for our clients. Understanding the psychology behind animated advertising videos helps explain why they’re so effective at grabbing attention […]
Is The Indian Animation Video Industry Struggling or Soaring?
Is the Indian animation video industry soaring or struggling? There are conflicting opinions. While there have been reports that the industry is set to grow at a rapid rate, many who experience the ground reality of the industry say it presents a grim picture. Let’s take a deeper look at both ends of the spectrum […]
How much does an explainer video cost?
How Much Does an Explainer Video Cost? Explainer videos. What are they? Like the name suggests, they ‘explain’ a concept, product or service. They can be used on your website, for training, presentations, or any sales and marketing purposes. One of the best benefits of explainer videos is that they are able to convey a […]
Process of creating animated explainer video
Process of Creating Animated Explainer Video More often than not, your explainer videos are the first thing that your potential customers see of you. People don’t mind watching a 90-second video and that’s how they get introduced to your brand, either through a random ad on FB or through a blog post of yours. Understanding […]
How to promote your animated explainer video?
How to promote your animated explainer video? You might have the most fascinating, funny, quirky and engaging explainer video on the planet, but if your potential customers don’t know that such a video exists, then what is the point? Understanding what is an explainer video and its strategic role as a conversion tool helps frame why […]
How Long Does It Takes To Produce A Customized Explainer Video?
How Long Does It Take To Produce A Customized Explainer Video? Are you planning to create a branding strategy for your business? Then this article is for you. Understanding what is an explainer video and its strategic role in brand communication helps frame realistic expectations for the production timeline. An explainer video is one of the […]
Increase your conversion ratio with explainer videos
Increase your conversion ratio with explainer videos “Best way to sell something- don’t sell anything. Earn the awareness, respect & trust of those who might buy” These words are gold. Rand Fishkin, founder of Moz, said this. There couldn’t be a more valuable advice when it comes to business. Your customers are tired of being […]
Short or Long Videos: Which is the best explainer video length?
Short or Long Videos: Which is the best explainer video length? The folks at MotionVillee have time and again mentioned the importance of the length for explainer videos. People watch more than 500 million hours of videos each day on YouTube. This statistic can be misleading as brands might assume that their prospective customers would […]
Myths about explainer videos
Myths about explainer videos There are a lot of businesses which doesn’t want to get their hands dirty by working with an animated explainer video production company as there are a lot of myths regarding creating them. Understanding what is an explainer video and its strategic value helps separate evidence-based best practices from the misconceptions […]