How Animated Videos Can Boost Your Marketing Efforts
Animated explainer videos enhance marketing with engaging visuals, simplifying complex ideas and boosting brand recognition.
7 Reasons Why Video Content is Powerful for Marketing Strategy
In the ever-changing world of marketing, businesses are always seeking new and creative ways to connect with their target audiences.
How to promote your explainer video through LinkedIn?
How to promote your explainer video through LinkedIn? The best way to attract business is LinkedIn. Facebook and Instagram are jam-packed with entertainment. So why do we often hear only YouTube, Facebook and Instagram as preferable options for video marketing? Why not LinkedIn? LinkedIn joined the fray by introducing native video to their platform. […]
Using explainer video in marketing automation
Using Explainer Video in Marketing Automation There was a time when the business world used to measure the success of videos with metrics such as likes and shares. Nowadays, everyone knows that they are only for vanity and concentrate on performance metrics like conversion rates, leads generated, etc. In the Content Marketing Institute’s “B2B Content […]
Importance of thumbnail in explainer video for marketing
Importance of Thumbnail in Explainer Video for Marketing Videos are a genius way to spread the word about your startup. They are powerful for your business, whether it is lead generation that you want or brand building. Every statistic out there says that videos are more effective than ebooks, blog posts, etc. People love watching […]
Twitter videos for your business: from native video to video ads
With more than 330 million monthly active users, Twitter is one of the most impactful social networking sites on planet Earth. It is so powerful that in the unrest in various politically fragile countries in the Middle East during the start of the previous decade (from 2009-2011), Twitter was exclusively used by protestors from different […]
Optimizing business videos to get maximum search engine visibility
Using videos as a part of your marketing strategy is not for vanity anymore. Video Marketing Statistics report for the year 2019 says that 83% of marketers say that video gives them good ROI. Also, 96% of them say they have watched an explainer video to learn about a product or service. Shameless plug- If […]
An introduction to video analytics
To put it succinctly, video analytics is the ability to convey meaningful information from digital video. There has been a lot of interest generated in this area because of its varied applications in the real world. Facial recognition, smart parking, licence plate recognition, counting people at events, etc. can be considered as some of its […]
The Psychology Behind Animated Advertising Videos
Unless you’ve been living under a rock, you’ve definitely seen an animated advertising video or two. But if you’re not sure what kind of video we mean, you can always watch some animated videos we made for our clients. Understanding the psychology behind animated advertising videos helps explain why they’re so effective at grabbing attention […]
Increase your conversion ratio with explainer videos
Increase your conversion ratio with explainer videos “Best way to sell something- don’t sell anything. Earn the awareness, respect & trust of those who might buy” These words are gold. Rand Fishkin, founder of Moz, said this. There couldn’t be a more valuable advice when it comes to business. Your customers are tired of being […]
There’s a video for every business type, find yours!
In this blog, let’s look at the types of videos. By the end of this you’ll know what could work for your business and we could well, be on the way of becoming buddies. Brand Videos Imagine being friends with someone without even knowing who they are, what they do, where they came […]